
Eldoret, Kenya – 1st September 2025: RUBiS Energy Kenya today expanded its national footprint with the launch of two new service stations in Eldoret, RUBiS Iten Road and RUBiS Champions Mall. The launch event, presided over by Group Managing Director Olivier SabriĂ©, marks a major investment in the North Rift region and reinforces the company’s commitment to bringing its world-class services to key economic hubs.

To celebrate the dual launch, RUBiS Energy Kenya is offering motorists a special introductory discount of 8 shillings off per litre of fuel at both new stations for the entire day on Friday, 29th August 2025.
The launch demonstrates Rubis’s strategic focus on regional growth and its confidence in the Kenyan market, pushing its retail network well beyond the 300-station milestone.
Speaking at the event, Olivier SabriĂ©, CEO of RUBiS Energie East Africa and Group Managing Director of RUBiS Energy Kenya, emphasized the company’s broader vision. “Our continued investment in Kenya is driven by a deep confidence in the nation’s economic trajectory. Eldoret, as the dynamic heart of the North Rift, is a cornerstone of our expansion strategy,” said Mr. SabriĂ©. “The opening of these two fuel stations underscores our long-term commitment to the communities we serve. Beyond providing reliable and accessible fuel, these stations create jobs and stimulate local economic activity, ensuring that our growth directly benefits the people around us.”
The two new stations are designed to cater to the diverse needs of Eldoret’s residents and the high volume of transit traffic the city commands.
Fred Patta, RUBiS Energy Kenya’s Retail Manager, who was also present at the launch, detailed the specific offerings. “We are incredibly excited to bring two distinct retail experiences to Eldoret on the same day.” explained Mr. Patta. ” Our Champions Mall station offers a top-class tyre centre while our Iten Rd station is tailored for efficiency, providing motorists plying the road to Baringo and Kabrnet with quick and convenient access to our high-performance UltraTec fuels, Castrol lubricants, and RUBiS Gas. We are committed to meeting the varied needs of our customers and to celebrate this important step in our journey, we invite everyone to experience the Rubis standard of quality and enjoy 8 shillings off every litre of UltraTec fuel on August 29th at both new locations.”
Special Launch Offer Details:
• Discount: 8/- off per litre on all fuel grades.
• Date: Friday, 29th August 2025 (All day).
• Locations: The new RUBiS Iten Rd and RUBiS Champions Mall service stations in Eldoret.
….ENDS.
ABOUT RUBIS ENERGY KENYA
RUBiS Energy Kenya operates a network of over 300 service stations across Kenya under Kenol, Kobil and RUBiS brands. As one of Kenya’s leading energy sector players, RUBiS Energy Kenya’s business units include Service Stations, Convenience Stores, Lubricants, LPG, Trading, Supply, Aviation, Commercial & Industrial and Exports to various East African countries. The company is committed to embracing renewable energy solutions to drive sustainable growth and development in the region.
RUBiS Energy Kenya is 100% owned by RUBiS.