Mattresses and other bedding products manufacturer Mouka has, under various initiatives, partnered Herconomy and 360 Complete Woman to empower women entrepreneurs with cash grants.
Speaking with The Nation, Mouka’s Media and Insights Manager, Godwin Anumenechi, said the partnership with Herconomy and 360 Complete Woman to lift women entrepreneurs through various initiatives was in line with its belief in an inclusive society where women are empowered to contribute their quota to the economy in line with the 10th Sustainable Development Goal (SDG) of reduced inequalities.
One of the initiatives, according to him, was the recent presentation of cash grants, in partnership with Herconomy, to deserving women who balance entrepreneurship and motherhood despite numerous challenges and still contribute to sustainable development goals.
Godwin said under the initiative coined ‘Mum in Business,’ the first grand prize winner was the founder of Mobaby Care Nigeria, an all-natural skin and hair care solutions company for children, Maryam Adebola-Salami, who won based on the consistency and uniqueness of her narrative.
He also said last month, Mouka committed to supporting women by presenting N1,000, 000 grants to three winners of the Mothers’ Day online engagement organised by Herconomy
Godwin explained that these grants were aimed at enhancing the businesses of the beneficiary women. The lucky mums also went home with high-quality Mouka mattresses and pillows for healthy sleep and improved well-being, recognizing the importance of rest in their busy lives.
The three mothers, Mrs. Blessing Olojo-Olayemi, Mrs. Ogooluwa Abidemi Badmus, and Mrs. Alausa Haleemah, were meticulously chosen after a rigorous selection process.
They submitted videos showcasing their remarkable ability
“This online initiative, which is a collaboration between Mouka and Herconomy, ensured a fair and transparent selection process, making the winners truly deserving of the grants,” Godwin said.
Mrs. Olojo-Olayemi, with the business name ‘Motale Elekogbajumo’ for food processing and packaging, emerged as the first prize winner, receiving N500, 000 (Five Hundred Thousand Naira) and a hybrid mattress and pillows.
The second prize winner and owner of the ‘Tammypartyplace’ event planning venture, Mrs. Badmus, smiled home with N300, 000, while the third winner, Mrs. Haleemah, received N200, 000 to enhance her fabric enterprise, with quality mattresses and pillows as complementary gifts.
While receiving her prize, the overall winner extolled Mouka for its goodwill, saying, “I am deeply grateful to Mouka for awarding me the Mothers’ Day Mum in Business grant. This support will significantly impact my trade. Thank you for empowering and uplifting mothers.”
In addition to the ‘Mum in Business’ initiative, Godwin said Mouka supported another programme targeting women called the 360 Complete Woman beauty contest. This passion, according to him, created a platform, “The Complete 360 Woman Conference, for women to learn, enhance and grow in a 360 capacity in the modern world.
Mrs. Okoronkwo Esther Kosacachi emerged as Queen in this 2024 edition. Esther, a mother from Anambra State, also smiled home with a wellbeing hybrid orthopaedic mattress and pillows.
Godwin said the company intentionally supports initiatives targeted at women to bridge the societal gap created by gender bias and discrimination.
Hear him, “At Mouka, we see women as a key pillar of support in every home and society as a whole. We believe in an inclusive society where women are empowered to contribute their quota to the economy in line with the 10th SDG goal of reduced inequalities,” he emphasised
(Nation)