…curb underage tobacco access, use
Federal Competition and Consumer Protection Commission (FCCPC) has taken another step in its “Don’t Burn Their Future” campaign to curb underage access and use of tobacco products. This aligns with objective of National Tobacco Control Act (NTCA) to protect youths from dangers of tobacco use.
Following the launch, FCCPC introduced a television series to further curb access to tobacco products by minors.
The series: “Faith & Fortune”, reiterates the commission’s commitment to implementing NTCA and safeguarding the health and wellbeing of young people. It debuted on Saturday on DSTV Showcase Channel 151 at 6 pm, with a repeat Tuesdays at 1:30 pm.
“FCCPC is committed to protecting youths from dangers of tobacco addiction, as mandated by NTCA,” said Dr. Adamu Abdullahi, acting executive vice chair.
“With this TV series, we aim to reach the young and old who can influence their young ones about the risks associated with tobacco use and empower them to make healthy choices,” he added.
With tobacco use among minors posing a public health concern, the commission recognises the urgency of implementing strategies to address this. Through television, FCCPC aims to reach a broader audience, engaging viewers in meaningful conversations about dangers of underage tobacco consumption.
The series is creatively packaged to appeal to teenagers and young adults. It will address issues as addictive nature of tobacco products, negative health consequences of tobacco use and strategies to resist peer pressure.
This represents a milestone in FCCPC’s efforts to create a tobacco-free generation. By leveraging the media and storytelling, the commission educates, inspires, and empowers individuals to make informed choices on tobacco use. Through compelling narratives, live testimonies, and expert insight, the series will shed light on harmful effects of tobacco on young minds and bodies, while providing resources and support for those seeking assistance.