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White Cap Crisp made its debut appearance at this year’s Magical Kenya Open, held this past weekend at the prestigious Muthaiga Golf Club.
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The brand marked this milestone with a specially curated Chill Zone at Hole 5, offering golfers and spectators a crisp, break amidst the tournament’s intensity.
This activation not only elevated the on-course experience but also positioned White Cap Crisp as the perfect companion for moments of relaxation and refreshment during high-energy events.
The brand’s strategic presence at this level of one of Kenya’s premier sporting events demonstrates White Cap Crisp’s commitment to aligning with its consumers who embody a balanced lifestyle-driven approach to life. This positioning opens new avenues for White Cap Crisp to become synonymous with leisure, social connections, and memorable moments in Kenya’s sporting calendar.